Shane has been selling online full time since 2013 when he started his first private label brand on amazon.com. He is now sought after and recognized as a leading thinker in the e-commerce space. With the success and experience gained through the brands he owns, manages and has partnered on, including representing leading international brands, he is able to effectively guide the development and expansion of your Amazon business with leading edge strategies and tactics.
0:00
Norm before we go, I think people want to know what’s the company or service he used that does real life Your statutes have passed on family members because I see you’ve got one there in front of yours. Ah, yes,
0:14
yes. So I I don’t know exactly where he got that from.
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But that is I am not shitting you. That is norm the gnome.
0:29
Hey everyone, welcome to another episode of I Know This Guy… the podcast where we dive deep into the lives of some of the most interesting people I know. Before we get started, please like and subscribe to I know this guy wherever you get your podcasts. By the way, my kids want me to say something about ringing a bell. What the hell’s a bell?
0:57
Hey everybody, welcome to I know this Guy, and today we have Shane Oglow. Now this guy, oh my god for 50 years. I don’t know what guy has done more than what this guy’s done. And this guy has done a bit of everything and it’s incredible. So let me introduce Shane Oglow. How’s it going, Shane?
1:19
Hey, Norm. Good.
1:22
You know just in case you don’t know the name of the podcast, Shane, it’s, I know this guy. Okay.
1:31
So Shane and I have been friends for many years through the e commerce business, but man, this guy’s got an incredible history. So I just want to kind of dig right into that and I’m just gonna say a couple of words. French Foreign Legion. So
1:49
I don’t know anybody who has been in the in the French Foreign Legion and, and been shot and been put in the brig So you gotta tell me like, tell everybody about this story.
2:05
Well, the funny thing is, is I usually don’t tell people this story, certainly not when I first meet them very rarely doesn’t come up that often. And it’s usually after a few beers. So, you know, but yeah, it’s true. I was in the French Foreign Legion for a while. The interesting thing is I was working in Vancouver. At the time, I was a young guy working as a collections for a collections company. It was maybe I worked for four or five months or something. And there was a guy there who was in the process of joining the RCMP. He’d been accepted. He was just waiting for his everything to be processes and be shipped off to Saskatchewan to do his, you know, their basic training. And I got to know him. His name was Daniel, the super, super great guy. I don’t want to say his last name and he did his five years in the French Foreign Legion, I was like, what the same thing anymore. Like, you know, his old movies and boys asked and, you know, this romantic notion with the French Foreign Legion is and and sure enough it was and I was just like, that sounds so cool. So I quit my job. I actually got a job right after that as a private investigator. And I worked for a guy named to turn this phone off, who works for this fantastic guy named Bernie Major. And Bernie major was an ex Scotland Yard detective. And he, he, um, I don’t know why, for some reason or another, he took a liking to me, and he brought me under his wing. And he was a really needle dude. He taught me lots of stuff. And maybe another time we’ll talk about some of those private investigator stories. But anyways, I had this sweet job, Rosa’s private investigator and doing this cool stuff and, and we only took big cases. So we weren’t Real falling you know, cheating spouses or anything we were doing pretty big insurance fraud cases all kinds of stuff involving the police. And anyways, it was really cool so I quit this job to go join the French foreign legion and I just I flew to France man and went to Fort national area near Paris and joined the Legion. Yeah.
4:22
Was it as romantic as you thought?
4:24
Haha, it was far less far less romantic. But it was still pretty cool. They’ve got a lot of really old traditions. It’s uh, you know, at the time, it was about 10,000 men in total, probably about the same now. You know, there’s there’s no females allowed to change your name, change your birth date, change nationality, you can’t be found once you go in. There’s a lot of really interesting cats in there and it’s completely self sufficient self contained. So while it is a part of the French army
4:58
and they do recall The officers come from the French army. They’re sort of hand picked to recruit from the French Embassy. You know, they say you only get the best officers but you know, it’s
5:08
it’s a, there’s no civil servants. So I was actually in three militaries in my life.
5:15
Canada,
5:17
in the reserves, the infantry officers, the French Foreign Legion, and actually I went to Georgia, to fight against the Russians when they invaded back. I can remember what that was 2008 or nine, somewhere around there. Anyways, the Foreign Legion, they they don’t have cooks or people to clean or things like that, like you’d have another military. Everyone has to do everything. So you end up doing a lot of work. I had a friend, you don’t want to tell them what you did in your civilian life, because they’re gonna make you do it. Like if you’re a trombone player, guess what? Go into the band. If you’re a chef in the kitchen, and I had a friend, he was from Ireland, and he was actually using a card. He carved gravestones. I didn’t know that was really a tech nickel job that’s so guess what they made him do? I mean, there isn’t a full time job for carving gray stones, but that was his part time gig and the Legion and because I was a private investigator, they put me in what they called the Gestapo, which is they’re sort of not their police, but they’re not really secret police either, but just kind of that investigative wing, which I really didn’t want to do. But yeah, yeah, that’s that’s kind of what happened in my you know, all kinds of interesting things happen there. Like I said, I was thrown in jail a few times when I was in the Legion, but that’s not that common, actually or uncommon. It happens like you get punished for just stupid stuff like it’s just part of, it’s part of the experience. It’s not a big deal. You just go to jail for the weekend or something whenever.
6:54
I haven’t spent a lot of time with other guests talking about their their history, but just whip off the different types of jobs that you’ve had. And if you want to, you know, expand a little bit, that’s fine too.
7:08
Ah, gosh. Well, you know, I grew up in a small town in Canada did a bunch of little odd jobs around there. But my first real job was working it was called chemical at the time and lead smelter lead gold, silver made fertilizer, that type of stuff that was kind of cool. went off to school, down the coast BC IT and then, you know, few little odd jobs like that collection job thing and then I the PI stuff, Foreign Legion bodyguard started my own business shortly after that, that didn’t go very well as little printing. printing business, in fact, was an abject failure. Um, and then I got into trading, I was always really as an options, and I was never good at math in school. Very, very bad at school, but I have this weird ability to calculate things really quickly and head like I you probably know that most words in the English language if you tell me the word, I can tell you how many word letters are in that word, right? Like letters is seven letters. And I, I don’t ever stop counting counting as eight letters. I just like even what we’re talking I will be counting something. It’s kind of weird. I’ve met some people who have the same thing but anyways, I studied you know, I went to the ER, you don’t go there but I started to like the Canadian securities Institute right so I got my futures course my options course here. I can remember the basic course manager course mutual funds I did. I did everything. I didn’t get the fellowship didn’t go that far. Because I was looking maybe I wanted to be an advisor. I don’t know. But I got a job at TD Waterhouse is an options trader and TD water doesn’t exist anymore. I get to TD Canada trust now. emerged. But yeah, it was an options trader and I became. Yeah, I mean, it was it was just it was just cool. But one cool thing that happened was a guy who came out who is sponsored by the bank from the CBO. ie the Chicago Board options exchange. I think his name is Murray. I can’t remember he was a really neat old guy. He was there. On the day, they opened up in 1972. So he retired. So I mean, the guy has forgotten more about options than I would ever know in my life. And they offered me a job to travel around it was Vancouver Island at that time, teaching people about options. That was it was fantastic. It was great. And anyways, they start to get bored. Cuz all I was really doing was customer order flow, right? customers say hey, I want to put on a spread or I need to this or that and we just execute these orders. Then I got a they did the merger and they want to reduce staff or they want to centralize and I could put the call center in Edmonton or something. I was like, yeah, I’m not moving down to the things. So I took, you know, a small payout to leave. At the same time. There was a company, it was actually out of Toronto. I’m not going to mention the guys names. Well, like, yeah, it’s called swift trade. I was I wasn’t a big fan of the owners, but they had an office in Victoria. And it was proprietary trading, it wasn’t options. It was equities. Right. So at the time, we start off just trading, NASDAQ eventually became an nysc as well. But I worked as a prop trader, for years I was trading company accounts and you you take a percentage, you know, 40% 30% 7%, whatever it was, was changing all the time. Another reason why I didn’t like that outfit very much. But, you know, I would trade you know, millions of shares some days, my average holding time to hold any position was three and a half seconds. That’s how fast we would move. Like in your hands, it just moved up looking at the screens, you know, I’ll go to the screens and just my hands would be cool because There’s more than one way to buy or sell. There’s all these different routes, Inka, and ARCA and all these different different routes, and they’ve changed over the years. And sometimes you would get paid to put an order to be fulfilled on there. So you can make buy and sell the same price and still make money sometimes, right? And other ones you’d have to pay. So you see, you know, you just be doing all this at once. I that was really cool. And I loved it. And that was my first real big success at doing anything. You know, I had my goal, you know, make five to 10 grand a day. Cool. And I was super happy, small town, poor kid. There was like, more money than I could ever dream of like, you know, making over 100 grand in that first year was like, Oh, the Holy Grail. And I worked there for a few years and I left I started my own company with a couple partners, and it was getting tough. We did have an okay first year but it just went downhill downhill downhill. And this was, you know, kind of two Thousand and One to 2003 for when all this happens sort of those three, four years there. And what happened was,
12:10
you know, these bots started taking out these these trading programs. And I was a technical analyst I didn’t, you know, have my certification for technical analysis. So I’d be looking at charts and patterns in my you know, brain my pattern brain would would kick in, and you feel when by programs are getting tired, or you’d see support and resistance levels, which are, you know, embedded in people’s psyche. Anyways, I know it’s usually trading counter to the trend most of the time, not always. But what happened was when bots started taking over the the trading community and it’s total bullshit, by the way, like and everything became illegal. I remember when I started trading, if you crossed the market with an order, so I put a bid higher than the offer. We get a call like a phone call from from from the regulators, and the SEC. In five minutes and they say what you got some guy in your office after a while just became the norm markets apparently crossed dark pools of liquidity, all kinds of stuff started happening. So it became, you know, there’s more honor in dealing crack on the side of the street, there was in the financial markets and there still is, and when these bots started taking over what happened was, you know, you’d see support and resistance levels on a chart. It would blow through it, but the program don’t care. It’s like honey badger. It was like the honey badger. The bot program stopped when the buy when the order flow stopped. That’s it. It was stopped here, here here who frickin knows, and it would just couldn’t trade it in everyone. I know. Maybe there’s one guy left. Who who still did fairly well, but he had cahones and he had a big account and he could, you know, I remember was it over to us. He’s the funniest guy I know. I love him to death. His name is Wayne. He went over to his house. to trade one day, this look comical. And he, he, I can’t remember what it was like quarter million or half a million he was up by lunchtime. I’m like, wait, let’s take a break. Once you buy me lunch, yes. Take me to NW Italy a burger joint like, cheap bastard. Anyways, he came back by the end of the day he was down three quarters of a million. So, you know, that’s the cut. And he’s like, Ah, yeah, like I was horrified. Like, I’m horrified. Like, like, my heart is stuck with half his trades, and he’s raging and smashing stuff. And I’m laughing because it’s funny, because it’s such a comical guy, but the same time I’m feeling his pain, but he’s just like, yeah, crappy day, let’s go up dinner. Like you have to have that resilience in that mentality. And I just got, I just got beat down too much. I just didn’t have th at ability to trade my own funds with that same attitude as I trade company funds. And that happens to a lot of people. And so we stopped the company. I ended up moving to Europe, I go back and forth to your probably for the better part of five years, and I would just keep trading. The problem is I have a great month, one month and then lose it all the next month. So it’s just it was, you know, it couldn’t happen. But if I had a brain in my head, and this is something we could talk about with one of my sayings is I would have seen the writing on the wall a little bit earlier. And I would have got into that bot trading, I would have paired up with someone who knew what they were doing programming and designed our own trading algorithms. But I did so. So that uh, I lived in abject poverty for a little while, because I went through a divorce, of course, and lost everything and went to Georgia to fight the Russians. I just missed that war. I came there at the tail end. So not much happened. And I end up spending a lot of time in Ukraine or else as I like to call it the land of the trophy wives. And, um, you know, just went from there and one thing led to another and Jason Katzenback had launched amazing money machine. I think they called it Yeah. Hmm. That’s right. Yep. And I saw what he was doing. I thought I caught that spammy. Ah, dude, what are you doing? Like he was always into this internet stuff right. And then they came out with SM one amazing selling machine one. And I messaged him. I said, What’s going on with this? What’s the spam? He goes dude. If you don’t get in, selling on Amazon right now, then you’re an effing idiot. I’m like, Okay, fine. So I jumped in, had some great early success. One thing led to another and here I am today. So there you go.
16:43
You’ve got to share about being shot.
16:47
Yeah, and I wasn’t shot the French Foreign Legion. Can I tell you about the guy who attacked me with a knife of our bank robber. That was actually when I
16:58
could have a better store because oh, Trying
17:00
hold on a sec, I want to hear about you being shot. I mean, I don’t know. Hey, look it I don’t know anybody that’s been shot
17:09
Oh reall?. Yeah, no shot shot up plenty of times. You know, I think I think the thing is is this isn’t all that exciting of a story. You know, I’d like to glam it up somehow and make me look like a secret agent badass. It’s it’s just got nothing to do with that. But I did work after the Foreign Legion. I was a professional bodyguard. And I was a member of what’s called the IB the international bodyguard Association run by this guy Jim short, who is still he’s still the director. And he was started by this guy named Lucien ot think back in the 60s and he was the bodyguard to De Gaulle. He started this IBM, IBM and every country in the world, every country in the world you need a bodyguard call. Yeah, beat some I’ll be there. Anyways, so I did my training. to them. And
18:03
one day we were down in Vegas, and we were doing some
18:08
some training stuff. And it was, it was some kind of a weird exercise where you’re you have to react to gunfire, right? So when the gun goes off, it’ll go. You can kind of move towards it right? So so you’re not you, you don’t lose the momentum or you don’t give someone the opportunity in a few moments when when guns go off. Anyways, so we’re doing this thing where it was left handed shooting or something because shooting with your off hand, and this guy would come up beside so you’d stand there and maybe like, I don’t know, five, six meters away. 20 feet away, whatever. It was your partner guys down there, and he would come up. He’d shoot the gun right beside your face. So you get into powder burn and like your ears are going REEEE. It’s horrible. Like he won’t work ear protection, which is dumb, you would do that nowadays. And then you run forward, you grab your partner, you throw them over your shoulder you run and you BAM shoot targets with your left hand while you’re running right it’s just it was it was fun. I mean, come on. It’s fun, you know? Anyways, he’s going along to the list is bam, then the guy goes bam, the guy goes, it comes beside me. And we’re setting these targets behind us is metal frame targets are behind us. It’s in the middle of the desert Las Vegas. You know, an hour or two Vegas, and he shoots it beside my face and did it ever ever hurt! Yeah, I mean, I’m used to loud noises and things but it’s like, jeez anyways, I run forward and I Tackle buddy and I grab them and I shoot and stand on there and I’m feeling a bit weird and feeling cold, like
19:52
blood.
19:54
Like, what the hell? And he finishes the exercise. He’s like, he’s this English guys. Right is everybody OK? And I’m like, I’m sir. I think I’ve got a problem.
20:06
What’s your problem? He comes over there. And like, I don’t know, because you’ve been shot, you idiot. Go see the medic like, and he made me feel bad for shooting me! So anyway, so once a medic but what happened was he didn’t shoot me directly in the head. It hit the target frame beside my head in it fragmented, it went into the back of my head So there’s some, you know, some stitches, but not a lot, but tons and tons of little pieces of bullet. Were still coming out like four or five years later, they’d come to the surface like a blue arc to come pick them out. So that’s my getting shot story. Hopefully that’s not too loud.
20:48
they didn’t use blanks and like, I know I was in the reserves as well and they’ve had the like the BFA or the, you know, to stop the fragments they just wow
21:00
Wild West baby. Wild West. Yeah, it’s good stuff. Yeah. And you know, actually, if anybody’s interested I mean, you know, check them out online. They’ve got cool courses they do like anti terrorist counterterrorism, they got explosive courses, they got some serious guys. A lot of courses they were running like in Latvia, back in the day, doing all kinds of crazy stuff with you know, explosives and just good stuff. Just good fun hanging out with the guys and gals or there’s gals in there too. And having a good time shooting guns and
21:36
drinking beer and having a good time.
21:41
Let’s just move ahead a little bit because we talked about your history. What are you doing now?
21:48
Well, yeah, good question. Um, you know,
21:53
I’m not doing as much on the Amazon side as I had in the past. I am starting a new Amazon brand. Which I’m pretty excited to because I haven’t started a new brand in frickin years. So that’s kind of cool. So some things have changed a lot of the minutia. So I’m still really involved in that space. And it’s cool. It’s exciting. I like it. It’s always changing and what I was advocating for the last few years, but most people weren’t listening. Was that look, he got to get off Amazon. Or not get off Amazon, sorry, but get outside of Amazon. I was one of those guys who thought that back in 2016 2015 and 16 Alibaba was going to come and give Amazon a run for the money didn’t pan out, for whatever reason, because you know, they certainly have the cash to do it. So that fizzled out and then we saw Walmart make a little bit of push, we saw Jeff come and go, and Walmart is still growing. eBay started to you know, it declined and everybody poo pooed it but it’s slowly starting to make it’s a little bit of a comeback. I’m not sure. I think they look back on their history and say, oh, man, we ever make some tactical errors, but whatever. I mean, we’re all we’re all human. So we’re slowly starting to see more competition coming. It’s still, you know, Amazon still dwarfs them all. But you know, and with Walmart, I think walmart.com customers are a hell of a lot different than, you know, people who are going into physical Walmart’s. And when they first launched, it was that same, same product, same idea, lowest price, cheap quality, in general. You know, versus poor families generally were shopping there. But I think Walmart is starting to diversify their their walmart.com space to be more broad and more for all levels of consumers. And I think we’re going to see more and more of that, but I think the online space is where you need to be and I think you need to diversify. You know, it’s no secret that in the last few months, since the COVID-19 thing. Amazon has took some very severe actions with a lot of their sellers, accounts being shut down and suspended left right and center for absolutely no justification whatsoever. They’re You know, they’re just getting picked up by bots or AI probably for some reason they’re selling some product and have somehow got flagged as a product you know, personal protective equipment and price gouge or who knows, even though it might have been, you know, a pair of reading glasses, but something in the listing triggered it and cause people a lot of hardship. You know, Amazon is has kind of this love hate relationship with ultimate sellers. Over the years, I don’t think that that can be helped when you have such a behemoth like like Amazon, you know, it’s got so many tentacles, it’s hard. I get it. You can’t. You can’t give that personal love-y touchy feely to every every seller and every client but they really went Extreme and they ruined a lot of people’s businesses even if just temporarily. I mean, you know, people rely on that income making five grand a day or 500 bucks a day or a 5 million a day well, maybe doing 5 million a day, but it was hurt. It really, really hurt. And I do know that other platforms come along, give Amazon run for the money, people will abandon Amazon, but they’ll be happy to put their business there and I think competition is good. I’m not a big fan of monopolies. I want them to compete for our business. Just like they’re competing for customer business. I think that’s very very important. It’s very healthy for the market and I’m hoping that’s what we see. And and I and I want to give encouragement to people who are thinking Oh shit, I missed the boat on eco I know I’ve missed the boat. You’re never gonna miss the boat. It changes so much will happen we’re talking about now and yeah, in six months would be different anyways. You know after hearing horror stories about Amazon It’s kind of broken right now. What? That’s that’s the way she goes, it’s being fixed. Now we’re starting to see the log jam being cleared up. It’s still a great opportunity. I’m not saying you have to start on Amazon, you could start a Walmart, you can do whatever you want to certain on Shopify, whatever. But it’s still it’s still the place to be.
26:18
Yeah, what really ticks me off about Amazon is that it’s shifted like when ASM amazing selling machine came out. That was sort of the, the main course that most people took, you know, to get into it. And now I don’t know where they’re at, like, Amazon or ASM. 100 I don’t know. But anyways, still strong, you know, still a great course. But it started out with people kind of playing around with it. And it was people that for the most part had disposable income. And at least from what I’ve heard about people and talking to people and it really pisses me off is that now people are taking investments are just money that they don’t have. And they’re putting it in because they hear that Amazon’s a gold rush. And then once they invest all this money, what ends up happening is that Amazon suspends their listing for one way, for one reason or another, somebody puts in a false infringement claim somebody does something that stops this person from making money and it’s no longer a hobby. This is what you’re doing for your living. And people are going under people are are by selling on Amazon. Some people are going bankrupt because they can’t do anything to help protect themselves and it really does suck like, I had a call once. And I don’t know, like I do coaching. You do coaching when it comes to Amazon selling and this guy called me and he said, look, I think it was his wife has cancer, and I’m selling my house. I’m selling my Track. I mean, I guess the dog ran away. But, you know, would you help out? And I sat there for a second, like the guy was really sincere. You could hear the emotion in the background. I’m sitting there going, No, I can’t help. Like, you can’t put that stress on me that if you don’t make it like the chances are you’re probably gonna make it if you do your right research, but, man, oh, man, you can’t go and sell your house, you can go and sell your pickup and think that you’re going to make it on Amazon. You know, it’s the wrong reasons. And I just feel really bad for the people that do think that they can get in on the so called Gold Rush. And remember, like in you know, in the 1800s or during the Gold Rush 1900s like most people lost, they didn’t win, you know, and it’s too bad. It’s the guys that you know, sold the tools that one but anyways, I’m just seeing a bigger trend that way.
28:58
Mm hmm. I think too it’s it’s important to be well capitalized going in like I said, You’re not, you know, putting on credit card Oh, we, you know, I’ve known plenty of people have done that. But the the the entry price, you know, the ticket price was a lot cheaper 5,6,7 years ago than it is now. You know, you could start with 1000 bucks 800 bucks get started, yeah, you’re gonna target the next order. He you know, less than 10 grand. I don’t know 10 to 20 is kind of the buy in baseline bare minimum. I think, you know, if you’ve got 50, then even a better spot. Because then even with one product, you can get a large enough order to get going you get a second order and behind you run out like it’s because in the past and maybe for those people who don’t know, if you ran out of inventory for a few weeks or two months or something, it wasn’t the end of the world. You don’t want to do it. But your rankings would have come back. Maybe not exactly where they were but a little bit bounce back. Now they don’t , if you’re up for too much screwed, you need to close it. Close your listing Let it sit and then come back it just it’s just harder and harder to to regain that ground that you lost. So you need to be better capitalized you know, right out of the gate too my other thing I don’t want to harp on Amazon too much but and the only reason I’m mentioning this is I just had the conversation the day before yesterday with someone they said something along the lines like Hey, I’ll throw up a basic listing to test the waters per product. Okay, fine. Like literally, you know, taking you know, their their iPhone and taking a picture of the product putting two or three images up. And you know, we’re gonna test that. That’s our test. That’s garbage. It’s gonna convert like garbage. So what’s it telling you? You’ve got a garbage listing. You have to I’m not saying you have to go whole hog and spend you know $5,000 on copywriters and especially images, but you do have to put that best foot forward as best as you can do with that first listing in order to give it a fair shake, did it fail, because your listing was crap and, and the images were horrible and it just wasn’t a good listing, we’re gonna fail because it was not the right product you need to know. And you need to you know, before we would just have these very bare bare bone listings. I don’t think I can do that anymore. I think that you know, maybe odd time to get away with it, but for the most unless you invented a better mousetrap, if you’re just taking you know, a me too product or you’re bundling or or just making slight modifications. I think I think you need to spend a little bit more to get
31:39
a nice front facing product. I think it’s very important.
31:41
Right, right. Yeah, I agree. 100% that, you know, if you’re going to go in, you got to go in with both feet. Do your research properly. But anyways, let’s change gears a little bit. And one of the things that we asked is that any of our guests What are some words that you live by? What’s that quote that you can provide? And I’m just wondering, Shane, like, you know, we’ve known each other for quite some time. Kind of interesting. I’m interested in hearing what, what are the words of wisdom and don’t count them out. Words of wisdom. How many letters?
32:22
14. There you go. No, 13, 13 sorry. 13 words of wisdom.
32:29
All right, very good. So yeah, what are your words of wisdom?
32:34
If you wait too long for perfection, someone’s gonna beat you to the punch. That’s all there is to it. You know, look at my example of trading. You know, trading got harder and harder and harder. It’s harder for me to make a living. And I saw the writing on the wall. I saw I saw these programs. And I thought, well, I don’t have a programming background. I don’t have the skill set. I can’t do that bullshit. I could have found someone Who does that? Who was the missing partner? You know, who could use my knowledge of the markets. And we could have paired up and wrote our own program and you know, making million bucks a month like half those guys were doing that I know who went off and did that. So I think that’s very, very important just because you’re you’re not good at something that you see a great opportunity and you don’t necessarily have the right skill set. That doesn’t mean you shouldn’t go after it, explore it or partner up or or do something like that.
33:29
Yeah, I think that that’s a good one. That’s a good one. Yeah.
33:33
Yeah, I like it. And you see that a lot when it comes to the tech industry, right. If you’ve got a launch First, be first out there. V one and while you’re v1, you’re working on v2. If you’re waiting for perfection, you’ll be waiting a long time.
33:50
Yeah, yeah. wait forever for sure. Yeah, that’s great. Okay, going back when you asked what I was doing now, I got to know stuff but I didn’t tell you about PR reach, of course. You know, Carrie, just
34:03
I think we’ve got to, we gotta give full disclosure here, right? Absolutely. Absolutely. We’ve known each other forever, like not forever. But we actually met at a networking event. When we were in, you know, we both believe in networking but we we met at this event, which was part of ASM It was an amazing mastermind event and just started talking, hit it off and over a period of time, we decided to work together. So I’m gonna let you explain that but I just wanted to let people know that we do have a different type of relationship. We are working together, we’re not married, but we’re working together.
34:43
And I want to be perfectly honest here to norm and I didn’t want to hurt your feelings at all. But
34:53
But you know, when we first met, I only really want to talk to you because I thought you’re a member of
34:59
it. When I found out you weren’t so I just wasn’t that interested. But I felt was you know, just being polite by talking to you after that. So I’m Canadian after all right,
35:07
you know, and I do belong to a ZZ Top cover band.
35:12
Do not.
35:16
Yeah. Anyway, so. So we actually have a friend Rob Burns, mutual friend started a business back, maybe 2013 or 14 around there called PR reach. And it was the world’s first video press reserves. It’s pretty cool. I used to back in the day 2014. I was signed up for. And one thing led to another Rob moved on to other things. He’s very entrepreneurial and moving on to the next things all the time. And it came up norm ticket owner. He had it for a while and he asked me to join. So you know, we took this we’re doing a lot with it. We’re just doing a few little press releases and stuff. We started to go into just written press as well and then the idea was written model it out into a communications company really. So content and all kinds of stuff. You get all kinds of goodies. No, we don’t want to get into that in this call, necessarily. But communications is our focus and the direction we’re going. We’re helping Amazon sellers, because we’ve got special ways of launching and ranking products on Amazon, using content and prs and whatnot. So that’s kind of been the focus of what I’ve been doing for over the last year for the most part. And I just started this new Amazon brand on the side. So that’s, that’s that so we can move on now?
36:32
Yeah, I want to stick with that for one second. Because what we’ve seen, we were a press release company, and we would have continued to be an incredible press release company. However, you’ve always got to look one, one step for whatever business you’re in. You’ve got to look at what your competition is doing. You’ve got to be able to and this is what I love about all entrepreneurs is they can move on a dime. And we could refocus what we were doing. So I know we’ve had meetings, you know about what can we do that other people aren’t doing. So other PR firms were going and looking at press release, or just PR? Well, we started looking at it. And because we’re in the Amazon space, we’re the only press release company that did Amazon launch and rank because we knew the space and then we got into more and like into influencer marketing, and then into all sorts of different things for communication content building. But we’re one step ahead. And I think that’s such an important sort of lesson for entrepreneurs is that you’ve got to be constantly looking, always evolving, and you can’t be afraid of change. And I think like between the two of us, and that’s what we can bring to the table. You know, if people are listening, they want to take one nugget out of this is that you’ve got to be you can’t be resistant to change. You’ve got to be ahead of the game. So
38:00
Yeah, that’s my spiel on what we’re doing.
38:04
Yeah, I think it’s it. That’s, that’s a really good point. And I think it’s also important that
38:10
you know, not
38:13
being able to let go of things too. If it’s just not the right fit. Well, you can still make money fine. But sometimes it just you’ll, the online space changes so much so fast. You know, we’ve got this new product, which we’re doing incredible results with them brand builder, and we’re doing all this multimedia, and we’re driving backlinks, we’re getting great results, wonderful. But in two years, it might not work that well. So we have to constantly experiment and play with different things and try different things to see where we can get results. You know, so if we just said, Hey, fantastic. We’re going to ride this one product for 20 years and retire, it can happen. It could happen online. You know, well, I shouldn’t say it could happen. It’s probably not going to happen in the online space because it just changes too darn much. And I think that’s exciting. I think That’s fun. I know some people like stability, you know, they want to go to work through the desk, do the same thing, you know, clock out at five. And that’s cool. We’re all again, special snowflakes. We’re all a little bit different. But if you if you want to be on in the online space, I think you have to have that ability to, to pivot when you need to pivot. And to recognize it. I think I’ve been guilty of not recognizing things fast enough, because we’re human. We get stuck in ruts sometimes we get stuck with with our vision of how things are going to go. When they don’t start going that way. We’re trying to force our vision back and saying, well, hang on, why is it happening? Is it my fault, the market What’s happening? So having that flexibility, I think having a partner who, who who is outside of your box, looking in, to give feedback is important too. And it doesn’t have to be a partner can be employees, it can be anyone you know, just to give you that feedback on you know, if you think you’re maybe barking up the wrong tree or you need to change something you’re doing it’s very important
39:59
right? Okay, so let’s talk a little bit about your successes. What? What do you think your biggest successes?
40:07
Well, this would be a very short conversation.
40:15
I don’t know, you know,
40:20
it’s funny. I had, I had this little saying back around
40:28
early 2000s, maybe. And it was kind of I don’t know exactly what’s coming. I wanted to get paid really, really well for doing something that very few people can do. That was my kind of dream back then, for some reason, the way I grew up or the way my dad yelled at me one day, who knows why it went that way, but that’s where I went. And that dream came true with trading. Very few people could do prop trading very successfully. So I was I felt, I feel very proud of the fact that I that I had all the success and You know, as a kid who struggled in math man, every year, that was just one subject that I just struggled with, I didn’t care about. And here I was in the financial business trading bambambam like lightning fast. Does that make sense? You know, my old English teacher probably rolling over in his grave, but, or my math teacher. But I think that was really my first taste of success. And I went through a really hard time with it. And I look back and I just, I look back and I see you, rookie. You know, I remember I was in a mall is taking a lunch break from my trading, I’d made about 10 grand in about an hour and a half. And I thought, ah, screw this, you know, I didn’t want to give my gains back. You know, I’ll wait for lunchtime blows to be over. I’ll come back trade the close. And I went down to a mall and I went to, you know, some fast food place. I sat there and there’s this young kid there. You know, I was like, no Maybe 26,27 so my damn guy, and there’s a young guy working working there, you know, maybe 20. And he’s flipping burgers, doing things that run around and sweating and working hard. And just just like that, I had this feeling wash over me, just tremendous guilt. Just like my knees almost buckled. I thought Who am I, to sit down for an hour and a half, click the buttons on a keyboard and make $10,000 this guy’s not gonna make that, you know, in half a year. He’s lucky. It just, it just slapped me in the face. And it wasn’t until later in life, I realized that’s okay. It’s because I did his types of jobs that I was younger. It’s okay. It’s part of a learning experience. It’s part of growing it’s part of understanding things. You don’t just, you know, come out of school in the hands of this job as big as big paycheck. Some people get paid to do things, because they’re adding value. They’re making money that way. They found ways it’s it’s not a bad thing. It’s not a punch. It’s nothing to feel guilty about. If you’re a dick about it, I guess that’d be different but, but it was just it was just weird. I had to go through that. And then of course, I lost everything. My marriage, money, everything right? Here I was, you know, kind of right back to square one. It took me a while before before I come and got my mojo back to you know, to be like Austin Powers and figure out like, No, it’s okay. It’s okay to succeed. It’s okay to succeed and fail. It’s okay to try and fail. Like, you just got to keep punching, you got to keep going and, and the world isn’t, you know, fair in terms of like left wing communism, idea that everybody should be exactly equal. That’s not reality. That’s not life. Some people don’t want that. Some people aren’t interested in that some people’s won’t live in the forest and be by themselves and plant a garden. That’s cool. You know, do whatever you want and Yeah, so that was probably my first big failure or first big success, followed by a failure. And then, and then the Amazon business really took off. I think it wasn’t much more than a year, year and a half at most when you know, did over a million bucks in revenue, which, for me was astounding. I didn’t really I knew I’d be successful at it. I remember sitting there, when I was learning thing, I’m gonna make this work no matter what if I have to work 20 hours a day, I will make this work and there was just no doubt in my mind, that I wouldn’t be successful. And sure enough, when you have that kind of conviction, you’ll be successful.
44:37
And when I, I talked to friends or I talked to people, one of the things that I hear common denominator is visualization. And you just saying that I am going to be successful. You know, it happens and more and more and more like I had Wilfred Lighthart on the other day, and he said the same thing. He says I believe in the law of attraction, I believe in visualization. And everything that he he’s got. He picked up it he already knew he was going to do it now, like, I’ve been there too, like I, I thought this is uncanny. You start visualizing something and all of a sudden bang, it happens, good or bad, right? That’s what happens if you’re going to, you know, if you’re thinking you’re going to fail, you fail if you want to, actually and that’s, that’s something that’s crazy, is that if you’re an entrepreneur, and you fail, and you don’t bounce back, or if it keeps you down, you’re never an entrepreneur, because an entrepreneurs got to get back up. And that’s what I love. When I go to these networking events and talking to entrepreneurs that have lost, they’ve lost everything they’ve lost their families, they’ve lost, you know what the business, but they get up and they move on to something else. So and I know that You were just talking about that. So let’s go a little deeper into that. So what is what was a horrible success or a horrible success? What was a terrible failure? Some failure that happened? Maybe it just took you you didn’t you didn’t see it coming. But how it happened and what did you learn from it?
46:23
Yeah, it’s all about mindset.
46:27
You know, and I guess I could point back to the trading example where, you know, the writing was on the wall. It was just like watching a slow motion train wreck. You knew you’re going down the wrong path. But you were just so cemented in your ways, so inflexible in your mind. And then once it got real bad, you went into that dark place. And you couldn’t see the light of the other tunnel. Everything was bad. Oh, you tried to put your shoe on in the morning a shoelace broke. Oh, must be a sign like just you know, silly. just silly. off off the deep end dark, dark depressive type type of things. And, you know, some people have an uncanny knack at not being susceptible to that and just being super high energy, positive, positive vibe all the time. And I like to think for the most part, I’m like that. But I’ve become more like that as I’ve gotten older, as I’ve learned, some people have that innate ability from when they’re young. And it’s what a blessing that is. Because it’s all about your attitude. It’s all about your head that will determine anything you do, whether you’re going to be a lawyer, a doctor, an engineer, a janitor, it’s how you view your world that’s going to determine your success. And that’s what I learned. And, you know, I was down for quite a few years where I struggled. But I felt like I needed to go through that I needed to have that hard time to, to understand how good things can be and learn those lessons from Okay, why did this happen? I was completely inflexible in my mind, I was not reaching out to to friends or help when it was offered to me or I was Pooh poohing it because I was too proud. I had too much pride to accept that because no, I was this great freakin trader, you know it did work out. So I will never go through a time like that. Again, I’m not saying I won’t go through hard times. But I’ll learn when I think I’ll learn a lot earlier in the process, when I need to make a pivot and to change and to reach out to help if I need help, which is something that someone willing to do before.
48:38
You were talking to me once about, I couldn’t believe it. And this was just fairly This is about a year or two ago.
48:48
And you
48:50
you found out you had stage four cancer
48:54
and you wouldn’t accept it.
48:57
I want you to just talk a little bit about that. not accepting it moving forward and where you are now.
49:06
Mm hmm. Yeah, that was a weird experience, man. It’s uh, yeah. So, you know, like, like, you know, all of us I suppose as we get older or checking for these moles and growing and stuff, and sure enough, I I had one on my back. And I ignored it for the longest time because I’m a dummy. I never really doctor ever. And finally, I got a brain cell firing in my head. And I went and saw my doctor says, Yeah, looks not so good. So she cut it out, sent off to the lab. I get a phone call. So yeah, yeah, it looks like there’s cancer in there. So I’m going to send you off to a specialist. So the city, okay. So walk into the office with my wife. And
49:54
this goofball Doctor
49:57
Who is
50:00
He was actually a surgeon.
50:02
Sits down then okay, okay, now what time sit down, I got something to tell you got this cancer is spreading. I’m planning on doing this, this and this. And then after that, I can refer you to your best options for palliative care. What? Like I was living in shock, literally in shock. His mouth kept moving. I’m sure he was saying something. But I don’t know what he was saying. Just like that. Palliative Care. That was his conclusion. So I went to the doctor he shares his office with who was a cancer specialist ecologist. And he was a fantastic guy, actually, and we sat down and he was a bit more, you know, it may not be that bad, like we might be able to catch Well, here’s what we’re gonna do, you know, this surgery and cut your lymph nodes and your Sentinel. Okay, so I kinda was left the office, bit, stud on Generally, I’m not against estern medicine by any means, but I also like to look on the natural side of things like to have both options. And I once saw my naturopathic doctor in Rosslyn, Dr. Amanda Che, and I love that woman. And she, she basically sat down and kind of I was, you know, clearly rattled. She’s like, what, this is not a death sentence. There’s a lot of things we can do. Don’t worry, we’re going to gather all the information we need. I’m going to put you in touch with this claim. So the code this that the other thing we’re going to figure out what to do. So they wanted to send me down to the hospital to get a full X ray done because they wanted to see if it spread it was in my lungs or you know, whatever. This one to see what’s going on. I remember standing there thinking,
51:51
Okay, this might be my reality. Yeah, I’m not afraid to die. Not Not Not the least I not afraid one, one day
52:00
I was sad about my small daughter who’s only a year and a half. We grew up without a dad that made me sad. All my other kids I have five kids
52:10
but I wasn’t afraid to die. And I wasn’t going to die in hospital and
52:18
I need to go to Valhalla when I die I need to die a battle
52:23
and I told my wife I said if this comes back cancer you gotta let me go You gotta let me go somewhere else I can die fighting because it’s my way I’m not gonna die in a bed she’s like, okay and I thought the problem
52:38
I got the the X ray done and they scheduled me for
52:41
they inject a dye in to see you know, here were things that drain like from from where it was in my back to see where it drains to see what what lymph nodes it drained into to know which ones to take out of this radioactive thing. In my wifes like, this radioactive stuff is you know, frickin harmful like, like, if you don’t think if you think you’re going to be fine, let’s just leave. Let’s just leave like screw them. If you’ve only got a year left, let’s just live that year like, like, like this. So
53:16
I said, You know what?
53:19
Yes and No, I agree with you what I’m gonna do this to prove to them. They’re wrong. I’ll go through their procedure. I’ll let them do that operation, but I’m going to prove they’re wrong. And for the next, I think, wait about a month to get my surgery. I just stay super positive. I didn’t tell anybody I didn’t complain. I laughed I watch funny movies I just said nope, I do not have cancer. It was removed when my daughter when my doctor took it out like like that local little procedure. I said I have nothing to worry about. It hasn’t gone through my body. I am perfectly fine. So they put me down this big procedure goes giant scar my back. It’s like over a foot. Long, you know, they cut open the nodes into my arm. And I was planning to move to Europe at that time. And everybody said, Well, my family, the few people I told, said, watch to pray. And I’m like, Yeah, I’m fine. There’s literally nothing wrong with you. I’m not gonna let anything stop me at this point. And I, I got the results two days before or three days or something before I left for Europe, because a doctor called me said you need to come into the office and give your results. Okay, so I showed up there and walked in his office candid, and I was still pissed off at him for his bedside manner for from that first meeting. And he said, Oh, you know, I’ve got good news. You’re cancer free. I said, Yeah, I know. Anything else? No, that’s it. Like, Okay, bye. I walked out. Mind over matter. Now, I’m not saying that that’s what changed it. But I had that initial So mindset from from day one, that this was my reality, and this is what was going to happen. And it happened. So you know what, if you, if you if you can believe it, if you can do it, you can think about it. You can manifest it.
55:16
And in fact,
55:18
where you were going we we met up at a live event we were hosting in Greece. I remember that. Yeah, that was a What a story. Thanks. Thank you for sharing. A little bit more light. How about this change a little bit more light okay, and by the way, when I saw it, or when you saw the doctor, did you do the old Cartman screw you? I’m going home or anything like
55:46
Screw you guys.
55:51
I was just relieved. I didn’t have to go back to Oregon. Oh.
55:56
Well, you did you got into PR reach. So there you go.
56:01
And you’re and that’s that’s actually a good point like, yes, yes. When I was faced with this life threatening thing I had, I felt like I had to die in battle. For some people that might be battling their disease or battling poverty or battling or whatever you want to make it. You got to die batty gotta die swinging. Right? If you can, and I really do believe that.
56:24
Alright, let’s kind of keep it a bit more light now. So what’s the story about the bank robber now?
56:30
Yeah, that’s fine because actually I got a reward from the Canadian Bankers Association. It was like 50 hundred bucks or something they gave me but when I was working as a private investigators, it was Vancouver, right? Vancouver BC and I was driving down the road in my It was like one of those Dodge Ram minivans. It was like my surveillance vehicle right at you know, blacked out window in the back and stuff. I don’t know why I was I don’t know where I was going. I was driving the van and I saw some dude just come run around the corner just smashed over a lady and knocked her to the ground. I just screw that so I threw it in park in the middle of the road I started running that term I don’t know who it was right to some dude knock down an old lady so I’m going after him and I’m chasing them and we probably go about two city blocks are getting down towards like the Pacific center I guess the cold with a big sales you know when they got in behind was a rail rail yard down the inbound gas down there. And
57:26
I’m yelling at him. I’m saying all kinds of things. Like I said, trying to make him stop right then we keep riding. I’m like, I’m gonna kill you. You better stop or you’re done. I don’t sweat. It runs off and off.
57:38
He’s stopped. So he pulled the knife. He tries to stab me. I was like, holy crap. He missed, you know, obviously, but I kept chasing them. I just kept a little bit more distance. And we ended up going into a parkade when we’re down and down and down, and I don’t know where this motorcycle cop comes flying around the corner. He drops the bike on the side. He’s like, we’re Where’s he going? Like he knew I was chasing guy i mean he’s in here so we kept burning and he goes okay son, crack the door slam the door. Oh kicks it in is gonna go out we’re chase this guy would go down the stairwell we ended up in in the in the big railway yard It must have been like 50 cop cars is ridiculous but you know so i that’s crazy like how these cops show up all of a sudden for me chasing this guy for a few blocks, didn’t think anything of it. The corner right away and went back my van was still sitting there in the middle of the road running in park with the door open, you know, probably at least 30 minutes I was gone and drove away didn’t think much about it. And it turned out the guy just robbed the bank around the corner. And that’s why he knocked he’s running and I wouldn’t know as a banker I might not have chased him. I would assume you haven’t gone. But anyways, like a year later the Canadian Bankers Association got ahold of me and and and sent me a 1500 dollar check for doing that book what the funny thing was is I was working as a pilot at the time right? And I told my boss and he was just like oh my god you’re so stupid. Do you realize the PR this would have gotten us?
59:14
Because I saw the newspaper clipping from the province newspaper – identified man chases and catches bank robbers like Oh, man.
59:24
Hey, so probably This podcast is gonna be heard more in the States than in Canada. So I’m just thinking that most people are thinking that we’ve got when you’re talking about the cop surrounding this bank robber, that there are a bunch of dead Dudley do right in red jackets on horses.
59:47
Was that kind of the scene?
59:49
No.
59:52
Yeah, the guy’s name was snidely whiplash.
59:55
Yeah, that was Yeah, that’s
59:56
right. Yeah. Those guys name Yeah. Rocky and Bullwinkle, right? Yeah.
1:00:01
Oh, God. Yeah.
1:00:04
Wow. That’s a great story.
1:00:09
Everybody, like I’m noticing more and more and more people wearing masks, but nobody is telling people how to wear a bloody mask properly. So whether you’re on a plane, whether you’re, you’re cooking food, if you’re not using the mask or putting the mask on properly, then it’s useless. And from my understanding, your chances of getting this virus are so much higher. And that’s the same thing with people using gloves. You know, it’s crazy, you know, all they’re touching food, they’re touching their head, they’re, you know, it’s so there’s no education, that’s the thing that really sucks is that it’s a false barrier. You know, it’s like TSA. It’s just a false barrier. And here’s these. Here’s these people that probably Are infecting themselves quicker if they come across it than if they didn’t have a bloody mask on, which is it’s completely in my opinion. It’s just completely absurd. And you know who’s me? I mean, I just, but I just I’m just looking at it going Is it just me? You know, is it crazy? But
1:01:19
yeah, and if you express his opinions online, you know, they’ve got they’ve got the social warriors ready to pounce on you and throw us out. It’s just the way it is. And in fact, I think I think that we should actually teach kids now you know, when they got this big stop bullying campaigns, I think those should be ended immediately, immediately in those and start start bullying campaigns. So we teach them to be good social justice warriors online because that’s all it is. It’s all about bullying, online shaming and bullying, de-platforming, I don’t agree with you. We’re going to take away your income. It’s ridiculous. It’s ridiculous that we can’t have conversations. And I don’t mind if you have a completely different opinion from me and you want to cite some stats and Sources I’ll cite some stats and sources. You believe what you want you want. If you don’t want to jump over to my site, that’s cool. I like to think I’m always open to have my mind changed. And if someone presents with information, like, you know, that seems pretty damn reasonable. I’ve got friends who are flat earthers. I don’t care. Great. If I can’t counter their argument, that maybe they’ve got a point. Or maybe I need to do more research, but I don’t just, you know, I see, I saw some guy on social media who just goes off on this on this COVID thing and how dare people not wear masks out and how dare we reopen the economy. But if you don’t believe this, you can unfriend me right now and what an ignorant, ignorant thing to say and do you only want to be surrounded by people who believe exactly what you think. That’s not how the world works. That’s not how society works. You’re lucky. You’re sitting here you’re making a great income online. What if you work at the hardware store? You’re the sole breadwinner for your for your Your your family, you can’t survive, crime rates start to go up people can do what they have to do to survive. It’s ridiculous to expect it. I don’t want to get too far down the road, but there’s just a lot of ignorance. I think you see that we’ve talked about this before, this polarization. You know, I grew up in Canada. And I was actually a member of the liberal Liberal Party for years until they lost their minds. And it but but even then, I can look it over the other side, like the right wing side and see some things I really agreed with. And some things I didn’t. Same thing on that that liberal left side, I can see, you know, hey, that makes sense. I agree with that. But I don’t agree with that. And that was okay. You there is no, there’s no perfect party, there’s no perfect solution, and not everybody can be right. And you have to have some give and take. And we can have discussions and we wouldn’t hate each other, because you’re on the other side of the political spectrum. So if you weren’t believing in these weird leftist policies, you were clearly a Nazi. Why What kind of absurd nonsense is is when all of a sudden, boom, got polarized? What happened to common sense and common ground and talking about things and be able to disagree and still be able to go fishing the next day? Like, what the hell’s wrong with people? So that’s, uh, bugs me. And I think I think that we need dissenting voices and we see big tech, shutting down speech. We see Google with their social engineering. I don’t like it. I don’t like it. I want people to have I don’t care if someone’s a racist, they have their opinion, and they’re entitled to it. I don’t agree with it, but they’re entitled to it. And more importantly, I’d like to know how that person got there. Just like that inner city kid, little inner city black and grew up in Chicago, hates cops hates him. Why? Well, look how he grew up. Look what he was told that was pounded into him. Of course, he’s gonna think that, you know, and the same for people who have any of those strong, it’s just understanding where they came from, and understanding is sympathizing or empathizing. It doesn’t matter. to agree with them doesn’t mean have to coddle them
1:05:03
in, but it does a great Topic by itself. I mean, we could go on for hours on this. And a matter of fact, this gives me an idea that we should get a few people on and start talking about this because what’s wrong with disagreeing with somebody? You know? It doesn’t mean that you have to unfriend them. You can have a great conversation and yeah, two sides open up, learn a bit about each other. And maybe somebody convinces the other person, something they didn’t know. Like, you just talked about, you know, the kid in Chicago hating the cops. Well, why you’re 100% bang on at least you know my opinion. But anyways, Sir, how can people get a hold of ya?
1:05:48
You can
1:05:50
message me on Facebook, share it on Facebook, or email me shane@prreach.com
1:05:58
Yeah, I’m happy to chat. Fantastic.
1:06:01
I know we’re going to talk about but
1:06:02
yeah, Hey, you know what? Could be anything you want might get it you might get a bunch of emails about the French Foreign Legion.
1:06:12
I hope not.
1:06:16
Okay. So at this point in the podcast, we pass a question on to you. And that is, do you know a guy?
1:06:28
A lot of guys know a guy named Vinny, you take care of your problems.
1:06:36
I know plenty of guys and gals, wonderful people that I think you’d like to have. But let’s see. I mentioned I mentioned Jason earlier, Jason katzenback. I think he’s a great guy to talk to. He’s got all kinds of experience runs a fantastic business, and he’s just a cool dude. I think maybe you’d like to talk to him.
1:06:57
I got my fingers crossed. I know Jason has Well, people don’t know that you and Jason are half brothers. Right?
1:07:05
We are indeed.
1:07:07
That is. I think that’s some premium information.
1:07:14
Okay, know that most people have no idea. We have different last names so, and I’m so much better looking than it’s, you know, it’s it’s hard. It’s like comparing apples to oranges. Really?
1:07:27
You know, I wanted to be around when you guys were kids, and you’re selling lemonade. It would have been a hell of a battle at that lemonade stand.
1:07:41
He’s the younger brother. So sweet. Give them a wedgie. And and go with it.
1:07:46
All right, buddy. Well, thanks a lot for coming on. And we’ll talk to you soon.
1:07:52
Thanks, Norm. Catch you later, man. Hey, guys, and gals. Thanks for listening. For more great content,
1:07:57
please like subscribe, and follow I Know This Guy on all social media platforms. I know this
1:08:05
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1:08:09
Patreon page to find out how you can help
Date: June 28
Episode: 2
Title: Norman Farrar introduces Shane Oglow, Amazon consultant, entrepreneur and co-founder of prREACH.
Subtitle: Mind over matter and listening to understand
Final Show Link: https://iknowthisguy.com/episodes/02-shane-oglow/
In this episode of I Know this Guy…, Norman Farrar introduces Shane Oglow, Amazon consultant, entrepreneur and co-founder of prREACH.
Shane Oglow was all around from being a detective who joined the French Foreign Legion as a private investigator, a bodyguard for IBM to being a serial Amazon entrepreneur and consultant. He had his first big success when he entered into Trading that eventually went downhill. He was also shot, almost stabbed by a bank robber and survived cancer.
He believes that It is how you view your world that is going to determine your success.
If you are a new listener to I Know this Guy…, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today!
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